Celebrating 10 years and over 8 million customers.

It all began when Lindsey, a Colorado mom, decided to design a better mealtime solution for her kids.

She recruited her best friends, and then hired a Pediatric Feeding Specialist to develop the most thoughtful, developmentally-focused feeding products on the market.

Ten years and eight million customers later, we remain committed to making mealtime ezpz (and fun!) for families worldwide.

It all started with a mess

Back in 2014, Lindsey had three boys under the age of three, and needed a plate that the boys couldn’t tip or toss. After scouring the marketplace and not finding a solution, she decided to make it herself.

That is how the award-winning Happy Mat (the original all-in-one placemat + plate that suctions to the table) came to be!

Prioritizing safety and purposeful design

Dawn Winkelmann (M.S, CCC-SLP) is a Speech Language Pathologist and Pediatric Feeding Specialist with 30 years experience, who designs ezpz’s products.

Each product is third-party tested for safety, and intentionally designed for specific ages and developmental stages, to help baby’s build skills and meet milestones.

Powered by a small, women-run team

Over the past decade, ezpz has remained woman-owned and women-operated (the same team has been together for 10 years) while growing into a global multimillion-dollar company.